Top 5 Beauty Retail Apps in Europe Q3 2023 Performance

In Q3 2023, the top 5 beauty retail applications in Europe displayed notable trends in downloads and active users on the unified platform, according to Sensor Tower data.

SEPHORA - Maquillage, Parfum saw a significant upward trend in weekly downloads, starting from 95K in late June and peaking at around 131K in late August. Active users also increased steadily, growing from 489K to 533K by the end of August.

Notino: profumi e cosmetici experienced a surge in weekly downloads, particularly in September, reaching up to 87K. Active users similarly rose from 197K in late June to a high of 264K by mid-September.

Douglas - Parfüm & Kosmetik maintained a consistent performance in weekly downloads, hovering around 33K to 46K throughout the quarter. Active users showed a slight increase from 226K in late June to 237K in mid-September.

LOOKFANTASTIC: Beauty & Makeup displayed stable weekly downloads, with a notable spike to 35K in the last week of September. Active users remained relatively stable, fluctuating between 153K and 182K during the quarter.

Superdrug - Beauty and Health showed a gradual increase in weekly downloads, peaking at 30K in the final week of September. Active users also rose from 57K in late June to 73K by the end of the quarter.

For more detailed insights, visit Sensor Tower.